Category: Location-based services
Location-based social networking services – including Facebook Places, foursquare, Gowalla and the Check-Ins feature on Yelp – are the next big thing when it comes to attracting consumer awareness online. So, can you turn “check ins” into opportunities to grow your business and increase customer loyalty?
Welcome to the world of location-based services. These applications are changing the way people experience everyday activities like shopping, eating, traveling, watching a movie or taking a picture.
I am a sucker for loyalty programs. I am one of those who will go out of my way to book flights or rooms with certain airlines and hotels because of the points. I am a Reward Zone Silver Member at Best Buy, and Gold on two airlines (which only means I fly too much). And I keep returning to my auto dealership because they are great about reminding me when I need to come back, and offer me discounts to do so.